Engagement of your Reader’s
on Your Blog
While you might be satisfied with just
getting people to your blog, keeping them there is the real
challenge. With such hard work involved in getting a visitor to
your blog, it would be a shame to have them hit the back button
without reading or interacting with your content at
all.
Luckily, there are things that you can do to
retain visitors so that they will explore your content, share them
with their friends and family, and keep them coming back for more.
Here, I’ve listed 4 ways that you can increase a reader’s
engagement on your blog.
1. Have a Clean Layout
Everything starts with the first impression.
If a visitor were to land on your page and is met with flashing
banners asking them to click on them, they will most likely leave
your blog without a second thought. Make sure that your blog is
mostly filled with content and have the ads placed on the side.
Having ads is important to any Publisher, but place them improperly
will actually detract from your blog’s appeal.
2. Link to Your Old Posts
Creating entries that are linked to previous
posts allows you to have visitors that haven’t read your content
before interact more with your site. Linking to old posts shows
that you are writing relevant content that could relate back to the
topic your visitor was looking for, leading to more time spent
browsing your blogs.
3. Make Searching and Navigation
Easy
For visitors, it’s a hard chore to plow
through loads of articles just to find the content they are looking
for. Make their life easier by adding a search box that tags to the
appropriate content. Also, add a navigation bar showing different
categories so that visitors can easily go to topics or explore
subjects if they are just curious and don’t have a specific topic
in mind.
4. Unique Content
Create your own unique content so that it
stands out from the rest of the blogs. Since there are millions of
bloggers on the internet, there are probably blogs on topics
similar to yours. What makes your content special and make them
come back for more? Add your own twist by giving your own opinions
or thoughts to lure those visitors back for more.
So, Follow it, grab it and go......